and in the run up to Wednesday's budget, they had a go at rolling this idea out onto the budget section of their site, displaying every tweet that was either tagged #Budget or mentioned Alistair Darling. So while Skittles seemed happy to take the inevitable abuse that comes with the opportunity to post rude words in incongruous places for a good few days before switching Twitter to a dark recess of their new site, The Telegraph pulled the plug within a few hours. But fortunately not before people had had a chance to have a good giggle and take a few screengrabs, which are preserved here for your amusement.
(Photo Credit - Flickr user Noodlepie)
(Photo Credit - The Guardian)As you might guess from the links, there is a little hint of schadenfreude at the other newspaper groups. Can't see anyone hurrying to recreate this idea - it seems to be too much fun for people (particularly those on Twitter) to resist playing with.
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