Tuesday, 20 January 2009

So how do you like social TV?

Welcome to the FutureWhen the idea of social viewing first started becoming reality last year, I questioned what the big social networks were doing to join in. Even then I saw it working as an application rather than through Facebook Connect, but this afternoon really highlighted the potential for integrating your social graph into your viewing. Yes, the streaming was a bit patchy, but to be fair CNN had served 13.9m streams by the end of the inauguration ceremony according to Mashable. The NY Times has some more background on the rise of social TV, and Le'Nise has lots more info.

Of course, the main benefits of Facebook Connect are all about bringing your own personal social graph into other environments. Unfortunately not many of mine were watching, so it was a straight choice between watching the constant chatter, or actually having conversations on Twitter (actually it wasn't, I was doing both). Having then gone home to watch the football though I was really begrudging of having to actually pick up my phone to text and tweet. Bring on the future!


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